An Online Business Without a Web Site?

One of the biggest objections I hear when it comes to starting up an online business is that there's just too much work involved.

You see, searching around online, you're going to find a lot of web sites that were created by dozens of hours of hard work and testing. From creating a layout to adding graphics to getting the right content, building a web site from the ground up can be very involved.

However, it is very possible to have an online business without actually having a web page. Sounds a bit crazy, right? I mean, how are people going to find you online if you don't have a web page?

Well, the answer is simple, and it's simply an extension of a business you can run through the mail or over fax machines.

Let me explain.

Right now, you may have a business idea or a product to sell. However, you may not have the money needed to set up a shop or build a web page. But, I'm certain you already have an e- mail address, so you're ready to begin.

In order to start a conversation with people who may be interested in your product or service, you need a way of reaching them through e-mail. And one of the best ways to start a conversation is by offering a free newsletter.

Once a month or once a week, you can send out an e-mail with original content and discuss items of interest that have to do with your business. And then, finally, as part of your newsletter, you can include an advertisement for the product or service you want to sell.

Now, you don't want to make your newsletter appear to be spam. So make sure you have permission before sending out an e-mail to anyone.

While writing a newsletter may be a bit intimidating, it's best to consider the benefits. You get to communicate with an unlimited amount of potential customers without having to spend much extra money. And when you're working on a short budget, each dollar saved is worth it.

Michael Shearer, Founder of e-Wealth Daily is a wealth building author and blogger @ Make Money Tips

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